Where our team can be found sharing their expertise.
High Ed Web 2019 Annual Conference
GETTING BETTER AT BEING THE BEST: BALANCING LEARNING AND PERFORMING
Tuesday, Oct 15 2:00-2:10 p.m.
Presented by Andrew Cassel
You’ve got one of the best jobs in the world. You’ve been awarded for your efforts. You’re recognized on your campus as an expert in your field. But inside you’re not feeling it. You feel like things are just…the same. Come find out how you can get better.
USING TWITCH TO DEVELOP A HIGHER ED PRESENCE IN THE GAMING WORLD
Tuesday, Oct 15 4:00 – 4:45
Presented by Andrew Cassel
Twitch is one of the biggest (if not THE biggest) video game streaming sites out there. Having a presence on the channel provides a chance to connect with audiences in a new and different way. It’s also a great way to give your school a bit of personality online. Find out how a stuffy, century-old research university includes this extremely popular channel in its digital communications strategy. Hint: it involves streaming faculty members while they play sim games.
Higher Ed Live – Marketing Live
Faculty Influencers: An Untapped Resource
Tuesday, Oct 22 1:00 – 1:30 p.m. EST
When you think higher ed influencer you think a student posting on Instagram wearing some cool gear saying ‘I love going to school here’. While students are an essential part of telling the story of your school’s brand they are not the only one. The people who bring their professional passion to your campus have a lot to say about why they are there and why they choose to stay. In this broadcast we’ll talk to influencer marketing experts about connecting with faculty members and recruiting them to be your next generation of influencers.